WHO WE ARE
Thanks to its line of very high quality products, Vitha Hair Cult brings the hair back to being not only a fundamental element in the aesthetic representation of the individual, but also a true own object of worship. A very human cult, able to finally put man and woman at the center in their full will of self-realization.
CHROMEXTASY, XSéNZ, KRINITY, KRINITY ORGANIC, STYLEFIX, PROTHEX and ALPHA: lines of excellence designed for beauty and hair care in all its meanings. Products designed to satisfy every aesthetic need and give full expression to one’s personality in an effective and stylish way.
The KRINITY brand was born from the principle of versatility. Fundamental to obtain results by work of art and to give soul back to something that is defined by many DEAD FIBER, that is HAIR, the terminals of every human being with different characteristics but in each type they tell an indelible experience with the complicity of the scalp.